Bed Bath N' Table
An improved ecommerce UX and SEO offering, helping customers build sets, understand loyalty, and rank #1 for key terms.
Bed Bath N' Table needed a polished, highly usable shopping experience that helps customers navigate complex product relationships and understand loyalty benefits. We delivered a clean UX with grouped products, multi national storefronts, and strong SEO performance, including number one rankings for key target keywords.
The opportunity
The catalogue includes product relationships that customers need help navigating, especially when building a complete look across linens, towels, and accessories.
The experience also needed to blend inspiration content with practical navigation, and rewards members needed clear visibility of discounts and VIP offers.
What we did
We worked alongside the in house designers to align UX and UI and make the site easier to shop.
Designed clean layouts that let products and imagery lead.
Introduced grouped products to make pairing and complete the look shopping simpler.
Supported multi national storefronts for Australia, New Zealand, and Singapore.
Integrated search merchandising and supported loyalty and pricing complexity.
The result
The site delivered strong year on year online sales growth over multiple years and high PageSpeed and Core Web Vitals scores.
SEO performance included number 1 rankings for target keywords such as Flannel Sheets, Throws, and Homewares Online.
Ready to transform your digital commerce strategy
Whether you're starting fresh or reworking what you have, let's talk. We'll map out how we can add real value.
Book ConsultationBook ConsultationWe design, build & ship world-class ecommerce solutions for industry leading brands
Recent workRecent work
